Behavioral Science Lab

Personality

The Personality Test Career Deep Read

Career Intelligence

Elevator Pitch AI Impact Map Personal Brand Strategy Ask Coached

The Lab

The Coached Model Coached Premium Coached Weekly Pricing
Career tactic · CAREER

Follow the curiosity, not the vision

About Rohan

Hey, I’m Rohan!

I write thoughts about life and career strategy a few times a month.

I run Coached, the behavioral science lab, and Resume Worded, the best software for job seekers.

A good place to start is our free 3‑minute, science-backed personality test.

Tobi Lütke, who founded Shopify, tweeted: “People overestimate vision and underestimate what you can build when you follow your curiosity one step at a time for a decade+.”

Shopify started as an online snowboard shop. Tobi wanted to sell snowboards, the shop software available was bad, so he built his own. Other shops asked if they could use it. That’s the company. There was no master plan, just a next step that was interesting, repeated for a long time.

For example: the “where do you see yourself in five years” question makes a lot of people feel like they’re supposed to have an answer, and feel behind when they don’t. You don’t need one. You need the next thing you’re curious about: the tool you’d like to learn, the team whose work you keep reading about, the problem at work that annoys you enough that you’d fix it for free.

Take that step, see what it leads to, take the next one. The plan shows up afterwards, when you look back!

Illustration of Rohan Mahtani
Written by Rohan Mahtani
From Coached Weekly, issue 375.

I also send these out by email.

This is Coached Weekly, my career notes where I share the tiny % of ideas that actually work in real careers. It takes 5 minutes to read, but could speed up your career by years. I write this myself (no AI). —Rohan Mahtani (LinkedIn)

Free. Unsubscribe any time.Read an issue first
Another tactic2 min read

There’s no such thing as “a creative person”

Our research lab and I dug into the science of creativity recently. We looked at data from 3,841 people across ten areas, like music, writing, and science. This finding was pretty

Share this essay

From the essay

Original image ↗

Copy link